SEMINARS APPLICATION DEADLINE EXTENDED TO OCT 6

                                  38th Annual Wharton Seminars for Business Journalists:

                                                      October 22-25, 2006

       Topics to Include Accounting, Corporate Governance, Financial Statements and Leadership

What:   Through intensive lectures and hands-on exercises, the Wharton Seminars for Business Journalists, led by Wharton’s most prominent professors, help participants gain better understanding of key business and economic issues. The program, now in its 38th year, offers participants an opportunity to expand their knowledge, increase their exposure to leading experts and broaden their perspectives in a stimulating environment. Visit the Seminars Web site here:  http://www.wharton.upenn.edu/journalists/

When: Sun-Weds, October 22-25, 2006

Key Take-Aways:  During this time of heightened scrutiny of accounting practices and financial statements, a strong foundation in business and economic knowledge is more important than ever for business journalists. At the Wharton Seminars for Business Journalists, participants will:

• Learn the fundamentals of basic accounting principles;
• Discover how to dissect financial statements in greater depth to extract relevant data;
• Understand the intricacies of the stock market, the role of the Federal Reserve and their impact on the world economy;
• Gain an in-depth understanding of the fundamentals of corporate strategy including the role of leadership, leveraging resources and vision; and
• Interact with colleagues from some of the world's leading business news organizations.

Who:  In recent years, reporters have come from media outlets such as the New York Times, BusinessWeek, Caijing, The Financial Times, CNN, CNBC India, Nikkei, Marketplace, Reuters, Bloomberg, Nightly Business Report, Forbes, East African Standard, and The Washington Post.

Classes are taught by Wharton faculty members, including Profs. Jeremy Siegel, Michael Useem, Olivia Mitchell and Barbara Kahn.

Apply by October 1 at:

http://www.wharton.upenn.edu/media_room/journalists/application.html

For complete information, go to <http://www.wharton.upenn.edu/journalists> or contact Peter Winicov, Senior Associate Director, Wharton Communications at 215/746-6471 or mediarelations@wharton.upenn.edu.

###